- Main yBC Site
- Latest Blog Posts
- Your focus
- Guaranteed ROI
- Contact us
yourBusinessChannel founder Mark Sinclair says yBC’s ROI guarantee will help the many business where sales are suffering because the organisation can’t or won’t embrace technology-driven modern marketing.
With a successful track record in social media marketing and business development, Sinclair believes yBC is well-placed to spot undeveloped opportunities for accelerating client’s business results. The company is prepared to take on a share of the risk to help clients bring projects to fruition.
Under-resourced and under pressure
Sinclair says in today’s age of business austerity, many businesses find themselves risk adverse and resource light. The pressure to generate a return, and get results is acute.
At same time marketing and business development has changed. The trend is for targeted, personalised communications, and managing this on a large scale impossible without the right IT. Increasingly, marketing is increasingly a technology-driven discipline.
This combination of a lack of expertise and reluctance to innovate is holding business back.
yBC: the catalyst for sales acceleration
Sinclair says yBC has made the technological and people investments necessary to enable businesses, large and small, to accelerate their sales performance by creating quality content and distributing it to the right people at the right time.
Using yBC’s technology and the skills and infrastructure of its partners, Sinclair says yBC can help companies move along the path to business transformation without overloading strained internal resources.
Furthermore, yBC’s contractual arrangements also remove risk of lost investment as the company guarantees a positive ROI – negotiated on an individual basis. If yBC fails to achieve performance measures agreed on an individual basis between it and the client, it will remedy the client.
yBC’s ROI GuaranteeIn August 2010, yBC launched an ROI guarantee on all significant projects. And judging by the reaction of our clients, it was a very good move indeed. Our positive ROI guarantee means there’s no way our clients will be out of pocket at the end of a significant project with us. With risk out of the equation, it’s no longer a question of “will it work?”. Instead you can focus on “how well will it work?” If you want to find out more about our positive ROI guarantee, check out our FAQ page (above) or, get in touch with us.
Drilldowns1:1 marketing Allan Blair Beaton Alterian Apple B2B marketing beat the recession BlackBerry business advice Business development business insight business trends Conference data analytics digital marketing Digital PR digital transformation engagement Engaging Times London marketing marketing advice marketing strategy new marketing online business online marketing online video PR research in motion ROI Saffron Technology Social media social media marketing social media monitoring Social media trends Stan Rapp technology Thomas Power Universal McCann video video marketing VIP player yBC yBC insight yBCtv yourBusinessChannel