Online Video Rules OK

All the latest stats about online video, now the most popular online activity.

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Branson: Space Cadet or Dreamer?

We interviewed Sir Richard Branson at the delightfully trendy Haymarket Hotel

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An Aviva believer

We interview Aviva’s CEO in London for the yBC’s Financial Planning Channel

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Military Intelligence

yBC interviews SAP & JP Morgan on new school business intelligence

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Currently viewing the tag: "online business"

yBC becomes YouTube partner

On November 12, 2010 By

We have been active on YouTube for quite some time, but earlier this week we received confirmation yourBusinessChannel has become an official YouTube partner.

In addition to being the #1 video site in the world, YouTube is also the second largest search engine on the internet. That’s why we’ve been posting our [...]

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Marketing is changing

On August 6, 2010 By

Recently we interviewed one of the world’s leading social media experts – he predicted there would be no social media experts in five years because it will be core business. Increasingly the marketing industry is waking up to this reality as well.

In fact, it’s now over 12 months ago that Forrester began [...]

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How much did your accounting firm spend on marketing last year?

On July 22, 2010 By

If you wonder if you could have spent that money smarter read on.

If you’re a typical accounting firm chances are you invested your marketing budget in traditional activities – perhaps hospitality, events, collateral and perhaps some PR and advertising in traditional media. If this is the case, you are ignoring the biggest pool of [...]

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Leverage your experts to build brand, demand

On July 19, 2010 By

Is thought leadership key to your marketing strategy? Are your thought leaders ambitious but time poor?

Our experience working with some of the biggest names in business confirms that publishing intelligent, independent, video content into business networks generating massive visibility – much more than traditional models. And conveniently, the format means in house [...]

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New opportunities for accelerated connection and influence

On November 23, 2009 By

Business TV. Click to watch the show:

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No homepage: what the changing internet means for your brand website

On November 23, 2009 By

The following excerpts are from yBC.tv interviews with top marketing experts on the best ways to connect your brand with customers.

Kevin Roberts, CEO, Saatchi & Saatchi

Why do I need to rethink my traditional marketing approach?

“Traditional marketing is dead right, marketing is all over. If you’re in the marketing game, goodnight, good [...]

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Branson targets services in the pocket

On November 23, 2009 By

Last week yBC’s mobile application experts covered the launch of Virgin Atlantic’s new iPhone application. Sir Richard Branson is set to create a direct line to the customer through the one thing they carry at all times.

Mobile media usage will grow by a third in the next year so businesses need to have a [...]

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