Currently viewing the tag: "Publishing"
The very talented team at BlueGlass created an infographic this month which pulls together some of the most up-to-date and salient facts, data and trends in content marketing. If you need to get your head around what is happening in this area (which of course we all do), just take a look at [...]
Continue Reading →There is certainly no lack of evidence and analysis which points to content and publishing, and particularly video, as crucially important in the marketing mix in 2012. In fact, many commentators are saying that brands must “be a publisher” to stand out and even to grow, and that video is key to this.
Yesterday, I [...]
Continue Reading →yBC’s ROI Guarantee
In August 2010, yBC launched an ROI guarantee on all significant projects. And judging by the reaction of our clients, it was a very good move indeed. Our positive ROI guarantee means there’s no way our clients will be out of pocket at the end of a significant project with us. With risk out of the equation, it’s no longer a question of “will it work?”. Instead you can focus on “how well will it work?” If you want to find out more about our positive ROI guarantee, check out our FAQ page (above) or, get in touch with us.Drilldowns
1:1 marketing Allan Blair Beaton Alterian Apple B2B marketing beat the recession BlackBerry business advice Business development business insight business trends Conference data analytics digital marketing Digital PR digital transformation engagement Engaging Times London marketing marketing advice marketing strategy new marketing online business online marketing online video PR research in motion ROI Saffron Technology Social media social media marketing social media monitoring Social media trends Stan Rapp technology Thomas Power Universal McCann video video marketing VIP player yBC yBC insight yBCtv yourBusinessChannel

