- Main yBC Site
- Latest Blog Posts
- Your focus
- Guaranteed ROI
- Contact us
Currently viewing the tag: "social media marketing"
On July 15, 2012 By Mark Sinclair
I was pleased to be invited to speak at the inaugural On The Edge Digital conference in London on the 21st June at the Congress Centre. My talk was on “Video - How to harness video to gain serious competitive advantage in any market,” which we know a little something about here at [...]Continue Reading →
If you want to have your mind expanded about marketing issues I recommend you check out the shows coming out of Alterian’s recent Engaging Times summit in Chicago.
Interviewing the likes of Don Peppers, founder of Peppers and Rogers Group, and advertising’s elder statesman Stan Rapp, Chairman of Enguage, I was blown away [...]Continue Reading →
If you’re wondering how business can relate to people on social media, I’d recommend taking a look at Universal McCann’s recent Wave 5 social media report. This research, as I’ve mentioned previously, began in 2006 and each new report reveals the changing nature of how people spend time on the internet.
In terms [...]Continue Reading →
On November 29, 2010 By James Kirk
Far from being the domain of teenagers, mobile social networking is proving most popular with affluent, well-educated professionals (ie people who can afford a smartphone). This is just one of many nuggets of information about our global social media habits contained in Universal McCann’s latest Wave 5 report.
The Wave reports, a series [...]Continue Reading →
yBC’s ROI GuaranteeIn August 2010, yBC launched an ROI guarantee on all significant projects. And judging by the reaction of our clients, it was a very good move indeed. Our positive ROI guarantee means there’s no way our clients will be out of pocket at the end of a significant project with us. With risk out of the equation, it’s no longer a question of “will it work?”. Instead you can focus on “how well will it work?” If you want to find out more about our positive ROI guarantee, check out our FAQ page (above) or, get in touch with us.
Drilldowns1:1 marketing Allan Blair Beaton Alterian Apple B2B marketing beat the recession BlackBerry business advice Business development business insight business trends Conference data analytics digital marketing Digital PR digital transformation engagement Engaging Times London marketing marketing advice marketing strategy new marketing online business online marketing online video PR research in motion ROI Saffron Technology Social media social media marketing social media monitoring Social media trends Stan Rapp technology Thomas Power Universal McCann video video marketing VIP player yBC yBC insight yBCtv yourBusinessChannel