Blogs almost seem like old technology these days, but for most successful online businesses still have one at the heart of their web strategy.

There's still no better way to share news, advice, random bits and pieces, and let people out there in the big wide world know who you are and what you stand for.

The thing is, while setting up a blog it pretty easy from a technical point of view, keeping up with posts and building a following can actually be very very difficult.

So, we're putting together a new series on what makes a great business blog. The shows will cover things like:

• Choosing topics to blog about
• Getting more hits/growing your readership
• Getting your tone and regularity right
• Engaging your readers to get more links, trackbacks, comments, subscribers, etc

We're looking for search experts who can contribute great advice on these topics.

Even better, we'd like you to talk about case studies and share real-world experiences of how your business or businesses you have worked with have benefited from writing great blog.

You can contact the yBC research team via our website contact page here.

We're looking forward to hearing your stories!