Global CEO of the world’s best known ad agency, Saatchi & Saatchi
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CEO Worldwide of Saatchi & Saatchi Kevin Roberts is a man who likes to say what he thinks - often rallying against current ‘accepted’ thinking. He once notoriously ended a speech by taking to a vending machine with a machine gun.
This is the man that heads up the firm that is arguably the best known agency for advertising and branding in the world. He is also the inventor of Lovemarks, an entirely different and new concept that reinvents the very concept of branding.
Holding the top Saatchi & Saatchi office since 1997, he is credited with having brought new life to the firm, taking the agency on to achieve great heights. Widely published and consistently engaged to speak at functions around the globe, all over the web from YouTube to his own sites, Kevin Roberts is a master at increasing Saatchi & Saatchi’s profile, growing the business and redefining concepts in advertising and branding.
