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Business Online TV: Beyond the website... creating the web services your customers want to consume
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The arrival of Web 2.0 has brought with it all manner of new web services that you can add on to your site. That means it's easier than ever before to offer your customers the very things that they want right now.

But the question you should ask yourself is this: What are you doing that will help them to feel they have a concrete relationship with your site?

In this show, we talk with Rob Hecht, Senior Management Consultant, IMC Strategies, Search Engine Expert Sascha Lueken, of second-elements marketing about the ways in which you can create web services that are more focussed on what your customers want – and therefore much more likely to sell!

Find out what they have to say about creating the web services your customers want, you should definitely see this show!
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