Business online tv: Top sites don’t start with design

Business Online TV: Top sites don’t start with design

While design is very important to a site’s success, it is only one of several elements that must come together if you are to build a successful ecommerce site. In this show, online marketing guru David Meerman Scott, reveals what the most important elements are, and where the most attention should be focussed.

David Meerman Scott’s business books have been downloaded by literally hundreds of thousands of people, and his revolutionary thinking in The New Rules of Marketing & PR made that title an international best seller.