Business News Television: Penny Power on blogging basics

Business online tv show with Penny Power, Founder of business social network Ecademy. See this show to hear her thoughts on the basics of engaging blogging that will build interest and your audience.

There is an art to blogging, but it is one that can be quickly learned if you know the secrets. Blogging is about building friendships and encouraging conversations, but you have to make sure you don’t make some of the common mistakes. Building a ‘blogvert’, or posting links that take them offsite are sure ways to turn readers off you posts.

Being a good blogger is founded on encouraging sharing and creating discussion. When you're blogging you want to be making sure that the content is interesting to people, that it’s engaging people and encourages them to comment and you ultimately want people to think become so engaged with your blog that they will look at your profiles.

Penny Power is a regular member of the Million Dollar Team - the ultimate business TV series, delivering over US$1m worth of sales genius for your business.  yourBusinessChannel has scoured the globe for the best business minds, those who have helped drive literally billions of dollars of sales for their clients, and transformed businesses.  And you can watch them right now, free, and apply their techniques to your business.

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